Category Archives: Events

online Fundraising Proposal/Grants Writing Workshop February 4, socal OR online

I don't know much about this online fundraising seminar for filmmakers but it looks interesting. Rate ranges from $75-150. I'd love feedback from anyone who attends.
Details HERE and below.
-mia

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BACK BY POPULAR DEMAND!
REGISTRATION FOR THE WINTER 2012 SEMINAR IS NOW OPEN, PLEASE REGISTER
BELOW!
Film Grants and Proposal Writing 101 with special section on Social
Media & Crowdfunding – now also ONLINE!

SPECIAL BONUS: The filmmakers resources CD (containing filmmakers
funding sources lists/contacts domestic and international, sample
proposals, industry contracts and much more)!

(EARLY REGISTRATION SUGGESTED [VERY LIMITED CAPACITY DUE TO NEW ONLINE COMPONENT])
Overwhelmed by an upcoming grant/media fund deadline? Don't know
how to begin to gather your materials? Or do you just want to start
making your own projects and need to write a funding proposal? If so,
this workshop is for you. This workshop will introduce you to the
preparation, organization and submission of a successful grant
proposal/package to foundations, donors/prospects and film funds.

Most proposals/packages can increase their possibilities of funding if
done properly. Many mistakes are oversights that could be avoided. Our
facilitator will lead you through the basic steps and general overview
needed to complete a successful grant-writing campaign and/or a film or
television project proposal sharing her years of experience in the
field. Participants are encouraged to engage in the learning process by
bringing their upcoming proposals to follow along, ask questions and
seek limited personalized assistance after the workshop.

You will also get an overall overview of the industry and what you will
need to know when preparing to present your projects to a funder.

What you will get: a general overview of how to prepare your
grants/proposals and the job of fundraising/presenting your film to
prospects as well as a comprehensive list of SOURCES of funding and
their contact information to save you time and money.

This is an intensive seminar so make sure you are rested and free from
distractions as there will be a lot of information covered and virtually
no breaks.

Open to all.

Suggested Materials:
* Laptop computer preferably with a word processing and spreadsheet
program (you can download a whole productivity suite comparable to
Microsoft Office (Word, Excel, Powerpoint, etc.) for free at
www.openoffice.org (you can make a donation to the developers there if
you so desire to do so).

* Journal/notebook.

* Your own proposals/grants application/s.

* A sweater/jacket/coat in case you need it.

* Sack lunch.

* If taking the class online (Firefox browser, Skype downloadable at
www.skype.com, headphones and a webcam [optional], the latest version of
Flash downloadable at www.adobe.com and quicktime at www.apple.com)

Date:

February 4, 2012

Time:

Tentatively 10 AM – 6 PM (1/2 lunch break)

Bring your sack lunch.

Place:

*Southern California (Location to be arranged upon registration by consensus and majority)

*or ONLINE via webconferencing service (Firefox browser and audio required, webcam optional)

VISIT THE WEBSITE FOR REGISTER, FOR INFORMATION ON THE TOPICS COVERED OR
TO REACH US: http://www.filmmakerseminars.com

Tax Tips for the Self-Employed workshops in SF and Berkeley, Jan 24 + 31

Hello all. For those of you who've been with Freelance Cafe for a long time, you'll remember our tax season workshops with SF indie CPA Jason Stallcup. Jason is an amazing wealth of knowledge about tax stuff for freelancers, and he presents the information in a way that actually makes sense. He and his associate are presenting their workshop again this year, once at Sandbox Suites SF and once in Berkeley. Details below. Spread the word!
Best,
Mia

++++++++++++++++++++

 

Tax Tips for the Self-Employed in San Francisco on Tuesday, Jan. 24 http://taxsandbox.eventbrite.com/

Tax Tips for the Self-Employed in Berkeley on Tuesday, Jan. 31 http://taxtipsberkeley.eventbrite.com/


Upcoming events at the UC Berkeley J-School

Here are the latest public events from UC Berkeley's J-School. Good stuff!

-mia

++++++++++++++++++++

The Renaissance of Local News


When:
Friday, January 27,  5:00 PM

Where: North Gate Hall

The inaugural event in honor of the Robert A. Peck Chair in Journalism at Berkeley.

Jim Brady – Journal Register Company’s Editor-in-Chief and Editor-in-Chief of Digital First Media

Lydia Chavez – Professor and Robert A. Peck Chair at the Graduate School of Journalism and Editor-in-Chief of Mission Loc@l

Ken Doctor
– Media industry analyst, author of Newsonomics: Twelve New Trends That Will Shape the News You Get

Lisette Mejia
– Master’s Candidate 2012, Graduate School of Journalism and reporter for Mission Loc@l

Chris Peck – Editor, The Commercial Appeal, Memphis

Seating is limited – RSVP required: juliehirano@berkeley.edu | 510.642.3394


Thomas Peele | Killing the Messenger: A Story of Radical Faith, Racism's Backlash, and the Assassination of a Journalist

When: Monday, February 13,  6:00 PM

Where: North Gate Hall Library

On the morning of August 2, 2007, journalist Chauncey Bailey, editor of the weekly Oakland Post, was gunned down in broad daylight and died.

Investigating police would soon uncover the motive behind Bailey's shocking murder: to stop a story.  Bailey was working on an article about Your Black Muslim Bakery, an Oakland institution posing as a charitable organization but uncovered as a criminal and violent one.  The Bakery was founded by a man named Joseph Stephens who later took the name Yusuf Ali Bey. Bey preached of Black Power and fundamental Black Muslim beliefs, while behind the scenes he led a violent cult. When he died in 2003, a bloody internal struggle ensued with Bey’s son, Yusuf Bey IV, eventually seizing control. Under Bey IV, the Bakery began to crumble and fell into bankruptcy. As Chauncey Bailey was investigating the Bakery and the Beys, Bey IV ordered his assassination.

Outraged by Bailey’s murder, a group of California journalists, known as The Chauncey Bailey Project, banded together to finish Bailey's work, help bring his assassins to justice, and prove that “you can't kill a story by killing the messenger.” Now, in KILLING THE MESSENGER: A Story of Radical Faith, Racism's Backlash, and the Assassination of a Journalist, Thomas Peele, an award-winning investigative reporter and member of The Chauncey Bailey Project, provides the first comprehensive narrative examination of Bailey's murder by bringing to light the astonishing series of events that led to his death.

KILLING THE MESSENGER explores the origins and history of the Black Muslim movement, the rise of Elijah Muhammad as a Muslim leader in Oakland and the separatist cult known as the Beys. Drawing from his research and the investigative reporting of The Chauncey Bailey Project, Peele weaves present-day events together with history to show how years of corruption, abuse, and propaganda resulted in one of the most shocking and gruesome attacks on a working journalist and the First Amendment in recent American history.

Books will be available for purchase.

Seating is limited – RSVP required: juliehirano@berkeley.edu | 510.642.3394

VALLEY OF SHADOWS & DREAMS: Reception and Book Signing
and Current Exhibition at the North Gate Hall Gallery (January 17-May 15, 2012)

When: Friday, March 16, 6:00 PM

Where: North Gate Hall Room 105

Photography by Ken Light | Text by Melanie Light | Forward by Thomas Steinbeck

“Valley of Shadows and Dreams explores a different California from the one that most people know—a California far from Hollywood and Malibu and San Francisco, a California that in some elemental respects has not changed much since the days of the Spanish conquistadors.  The same sort of manual labor prevails in the fields, the same exploitation of the weakest and poorest still blights the land.  In this book you will find a powerful indictment not only of what has happened lately in America's largest state, but also of what is happening across this country right now. The abuse of illegal immigrants, environmental degradation, the madness of a real estate bubble, and all the other problems of the Central Valley are unfortunately relevant nationwide.  Ken and Melanie Light bring great compassion and an eye for beauty to this subject, facing hard truths but refusing to despair.  As John Steinbeck argued more than seventy years ago, the demand for justice and the need for true democracy are timeless, essential things.”

—Eric Schlosser, author of Fast Food Nation

Good Pitch seeks film projects for three 2012 events

A very cool workshop for you doc film folks. Ideal for "projects looking for completion funding, outreach funding, campaigning networks or a combination of these." http://britdoc.org/real_good/gp2012
-Mia

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Good Pitch is an invitation-only event starting with an intensive two-day campaign development workshop, followed by the day-long live event. This process covers a four-day period.

WHAT’S HAPPENING IN 2012?

We have three flagship events planned for 2012, taking place in New York, San Francisco and Europe.

Good Pitch New York: May 24th 2012

Closing date for applications: Wednesday 1st February, 4pm UK time

Good Pitch Europe: June 2012

Closing date for applications: Wednesday 1st February, 4pm UK time

Good Pitch San Francisco: October 2012

Closing date for applications: Wednesday 9th May, 4pm UK time

YOU’RE A FILMMAKER?

If you’re a filmmaker and you’d like to present your documentary project at one of the three flagship Good Pitches, carry on reading for guidance on what we are looking for, what we offer and what we expect in return.

    THEM’S THE RULES

  • We’re looking for documentary film projects which tackle important global and national issues and enhance our understanding of the world.
  • We look for projects at any stage from early production to completion; rough cut stage is ideal. The call is open to projects looking for completion funding, outreach funding, campaigning networks or a combination of these.
  • Your finished film must be 60+ minutes in length.
  • You must submit a trailer or key sequence or trailer by 4pm UK time on the closing date of each call to be eligible for Good Pitch 2012. You can upload your material after you’ve submitted your written application, as long as it is before the closing date & time.
  • You must also record and upload a 2-minute video of yourself, telling us why you want to make this film and what want it to achieve.
  • You can only apply for Good Pitch if you have outreach or audience engagement plans for your film. Your outreach campaign can take any form, with any ultimate goal.
  • In order to finalise our selection, we enlist some external reviewers who have experience in the field of using films for social impact. You will need to confirm you are happy for your project to be viewed by external parties.

WHICH PITCH?

We have redesigned our application so that you can apply for multiple events with just one form. Neat!

You should decide which city is appropriate for your project. Where are your potential partners based and where do you hope to undertake your outreach? Travel and accommodation is the responsibility of filmmakers, so you should also consider where you can afford to get yourself to.

Please only apply for a city which is a realistic fit for your project and budget.

AND IF YOU’RE SELECTED…?

If you are selected, then we will work for you and your film for a 3 month period, completely gratis. In this time we will collaborate with you to identify the best partners, funders and advocates for your project from across society. Once identified, we will work like trojans to get them to the live event.

In return we need both members of your pitch team to attend the two-day campaign development workshop and Pitch day – this takes place over a four-day period and is at your own expense.

If your project is selected to pitch and you are still in production, we ask you acknowledge our work by including ‘with thanks to the Good Pitch’ in the closing credits of the completed film.

Two FREE NYC events this week – citizen journalism + Afghanistan

Two FREE events at Columbia j-school this week for you NYC folks. Details below.
-mia

++++++++++++++++++

WEDNESDAY, Jan 4, 4-5 pm in the Stabile Student Center… Columbia Journalism School, lobby floor, 116th St & Broadway

Those of you who have attended Sree Sreenivasan's (@sree) classes have heard him say, "When the plane lands in the Hudson, it's too late to figure out Twitter." He uses that to mean the time to figure out new and emerging social media tools is when you don't need them, not when news breaks. Our next guest is someone who helped show many journalists the power of social media when, it turns out, a plane did land in the Hudson.

Meet JANIS KRUMS (@jkrums), a non-journalist who created the most widely-seen tweet and photo of 2009. His January 15, 2009, tweet and photo read: "There's a plane in the Hudson. I'm on the ferry going to pick up the people. Crazy."

He beat the world's biggest news organizations to a major story taking place in their own backyard and helped change the perception (in many people's minds) of the value of Twitter and similar services. He'll talk about what happened that day, how the media covered the story (and him) and his thoughts on how journalists can better use such services.

Janis lives in Florida, but is speaking at the J-school for a second time; he was last here when he won the 2010 Shorty Award for Real-Time Photo of the Year. He joins us a week before the third anniversary of the crash.

See the photo:
http://twitpic.com/135xa

See @Sree's article on lessons he learned from what @JKrums went through: http://bit.ly/dnakrums

We will also be joined by folks from @Rawporter, a startup that helps connect citizen journalists with media orgs.

See details and RSVP at http://bit.ly/cjkrums

SAMPLE TWEET: TALK: @JKrums, "Miracle on the Hudson" photo-tweeter, speaks @ColumbiaJourn, Wed, 4-5p: http://j.mp/y6kJDl track via #cjkrums #cuj12

o o o o o

South Asian Journalists Association
Columbia Journalism School
CUNY Journalism School
Women for Afghan Women
Arab & Middle East Journalists Association
are all coming together to present…

FARIBA NAWA, distinguished Afghan-American journalist and author of the highly-acclaimed book, "Opium Nation: Child Brides, Drug Lords and One Woman’s Journey Through Afghanistan." The book is the first to offer a revealing look inside men's and women’s lives involved in Afghanistan’s drug trade. From the farmer to the smuggler and child bride, Nawa discovers the underworld of the multi-billion dollar narcotics industry while she revisits her own family’s deep roots to the land. (see blurb below from Khaled Hosseini, author of "The Kite Runner")

Friday, Jan 6, 2012
5-6:30 pm
Columbia Journalism School
Stabile Student Center, lobby floor one flight up from the lobby
116th Street & Broadway (#1 subway to 116th St stop)

No charge; RSVP: dos.events.rsvp@gmail.com
or RSVP via Twitter: http://bit.ly/cujnawa

Please join us if you can.

FROM FARIBANAWA.COM: Fariba Nawa, an award-winning Afghan-American journalist, covers a range of issues and specializes in immigrant and Muslim communities in the United States and abroad. She is based in the San Francisco Bay Area but has traveled extensively to the Middle East and South Asia. She lived and reported from Afghanistan from 2002 to 2007, and witnessed the U.S.-led war against the Taliban and al Qaeda. She has also reported from Iraq, Pakistan, Iran, Egypt, and Germany. She has a master’s in Middle Eastern studies and journalism. Her work has appeared in the Sunday Times of London, Newsday, Mother Jones, The Village Voice, The Christian Science Monitor and numerous other publications. She also reports for radio, including National Public Radio (NPR) and is the author of the groundbreaking report, Afghanistan, Inc., and a contributing writer in the upcoming book Under the Drones: Modern Lives in the Afghanistan-Pakistan Borderlands, to be published in spring 2012 by Harvard University Press. Her essays have also been published in two other books, March to War and Women for Afghan Women. A frequent speaker on Middle East and South Asian issues, she has participated in talks at the World Affairs Council, major universities, and has been interviewed by prominent television and radio networks.

Her own book Opium Nation: Child Brides, Drug Lords and One Woman’s Journey Through Afghanistan, a mix of memoir and reportage about the drug trade in Afghanistan, (HarperColllins, November 2011) is on sale at http://amzn.to/t4ym5x and other online stores.

She is available for interviews and talks; please contact her publicist Heidi Metcalfe, heidi.metcalfe@harpercollins.com

“An insightful and informative look at the global challenge of Afghan drug trade. Fariba Nawa weaves her personal story of reconnecting with her homeland after 9/11 with a very engaging narrative that chronicles Afghanistan’s dangerous descent into opium trafficking, its impact on the U.S. campaign, and most revealingly, how the drug trade has damaged the lives of ordinary Afghan people.” — Khaled Hosseini, author of The Kite Runner and A Thousand Splendid Suns

  SAMPLE TWEET: Meet @FaribaNawa, Afghan-Am journo author of major book
  about Afghanistan, Fri 5pm @ColumbiaJourn: http://bit.ly/cujnawa
  #cjnawa #cuj12

Media Justice/Criminal Justice Mix & Mingle, NYC, 11/29, 6pm

For you NYC folks – looks like an interesting event.
-mia

+++++++++++++++++++++++

MEDIA JUSTICE/CRIMINAL JUSTICE MIX & MINGLE

Where: Colors, 417 Lafayette Street New York, NY 10003

When: Tuesday, November 29, 2011 at 6-9PM

A networking event for criminal justice and media justice activists.

Appetizers provided.  Please forward to folks who you think would be interested in the mix & mingle.

Sponsored by: Thousand Kites, Center for Media Justice, and Prison Legal News

KQED Panel Discussion for Filmmakers & Independent Producers

Hey folks. KQED in San Francisco is hosting event for indie filmmakers Nov 29, 6-8pm. These panelists are the folks who give money to make indie films – don't miss it!
-mia

++++++++++++++++++++++++++

Having trouble viewing this email? Click here

KQED – Panel Discussion for
 Independent Filmmakers

Where:

KQED
2601 Mariposa Street
San Francisco, CA 94110

Driving Directions

When:
Tuesday November 29, 2011 from 6:00 PM to 8:00 PM PST
Add to my calendar
 

Learn more about the resources available to independent filmmakers with a panel discussion at KQED. Representatives from several organizations around the Bay Area will give an overview of their services and answer your questions. We will also be discussing the specifics of the call for entries for the eighth season of Truly CA.

 

Join us at KQED on Tuesday November 29th at 6PM

2601 Mariposa Street

San Francisco, CA 94930

 

Panelists:

Lisa Landi, KQED;

John Lightfoot, California Council for the Humanities;

Michele Turnure-Salleo, San Francisco Film Society;

Tere Romo, San Francisco Foundation;

Erica Deiparine-Sugars, ITVS 

 

with Sue Ellen McCann, KQED

 

Seats are limited

 

By-the-way…the deadline to submit your feature-length documentary to Truly CA

is Monday, January 9, 2012 at 5pm, this is not a postmark deadline!

 

 

Register Now!
I can't make it
Questions?              Tina Salter
KQED
KQED | 2601 Mariposa Street | San Francisco | CA | 94110

New Yorker Writer Adam Gopnik at the Commonwealth Club Silicon Valley, Nov 1

For you Northern CA New Yorker fans – event details below.

-mia

+++++++++++++++++++++++++
 

CWC0001 Logo-crop

Adam Gopnik

 

Gopnik_Adam-crop– Writer, The New Yorker

– Author of Paris to the Moon & The Table Comes First: Family, France, and the Meaning of Food

 

We are a culture obsessed with food but how did we get here?  Gopnik traces our table ancestry back to France and discusses its rapid evolution.

 

In the hopes to create a new discussion about the way we eat, Gopnik explains how food helped families and friends come together and why those conversations and relationships were always more important than what was actually put on the table. 

 

Date: Tuesday, November 1, 2011

Time: 6:30 p.m. Check-In; 7:00 p.m. Program; 8:00 p.m. Book Signing

Location: Cubberley Community Theatre, 4000 Middlefield Road, Palo Alto

Price: $12 Members; $20 Non-Members

 

For tickets call 1-800-847-7730 or register online at

http://commonwealthclub.org/events/2011-11-01/adam-gopnik

 

audio event at UnionDocs in Brooklyn this Sunday, Oct 16

Listening event at Union Docs in Brooklyn this Sunday – this sounds awesome! (pun intended) Details below.
-mia

+++++++++++++++++++++

http://www.uniondocs.org/no-bills

Sunday, October 16 at 7:30pm, $9 suggested donation.– 322 Union Avenue

Nick Yulman and participants Steve Smith, Marion Smith, Mark Wayne Thomas, Geri Pacheco in attendance for discussion.

This project presented audio oral histories about North Brooklyn through listening stations situated in construction fences and on the street. This created serendipitous encounters for passers-by, inviting them to engage with neighborhood’s history while standing at sites of its developing future. Starting in the fall of 2010, Yulman and the The North Brooklyn Public Art Coalition (nbART) reached out to community members, including long term residents, business owners and leaders, from Williamsburg and Greenpoint to record their stories about the neighborhood.

We will feature selected recordings, ranging from family immigration stories to accounts of the 1975 sit-in at the People’s Firehouse. From July through September, the project was installed at sites throughout Williamsburg, including the McCarren Park Pool and the Triangle Court construction site, a few blocks away from UnionDocs. This event marks the closing of Yulman’s public sound installation and oral history project.

This project is sponsored in part by funding from the NYC Department of Cultural Affairs and New York State Council on the Arts, administered by the Brooklyn Arts Council. The NYC Department of Parks and Recreation and the Open Space Alliance for North Brooklyn provided additional support.

Upcoming events at the UC Berkeley J-School

Hey folks. Some upcoming events at UC Berkeley's jschool. Details below!
-mia

++++++++++++++++++++++++

Opening Reception
Civil Rights Under Three Hats: Photographs by Matt Herron

When: Friday, September 16,  7:00 PM

Where: North Gate Hall Room 105

Photojournalist, Social Documentarian, Movement Propagandist: The Photography of Matt Herron.

When Matt Herron moved to Mississippi with his family in 1963, he thought of himself as wearing three hats. As a photojournalist, he was beginning to see his career take off and hoped to win assignments from editors he knew in New York by submitting picture story ideas from the heart of the Civil Rights struggle. Influenced by several formative meetings with the well-known documentary photographer Dorothea Lange, Herron also hoped to document the process of social change that was beginning to disrupt deeply ingrained patterns of life in both black and white communities of the Deep South. To this end, he organized a team of photographers in the Spring of 1964 to follow this process through one of the most tumultuous summers in Civil Rights history. Finally, as a pacifist and political radical, Herron was personally drawn to the cause of racial justice and eagerly committed his cameras to the organizing work of the Student Non-Violent Coordinating Committee (SNCC) in Mississippi and other venues of the South.

How well did these three hats fit one head? That is the subject of a new photography exhibition at the UC Berkeley Graduate School of Journalism.

The exhibit will be available for viewing at North Gate Hall, Monday-Friday, from August 29- December 1, 2011


***RSVP REQUIRED***
Counterstrike: The Untold Story of America’s Secret Campaign Against Al Qaeda

A Conversation with Eric Schmitt

When: Monday, September 19,  6:00 PM

Where:
North Gate Hall Library

In their new book, Counterstrike, Eric Schmitt and Thom Shanker of The New York Times tell the story of how a group of analysts within the military, spy agencies, and law enforcement has fashioned an innovative, effective new strategy to fight terrorism, unbeknownst to most Americans and in sharp contrast to the cowboy slogans that have characterized the U.S. government's public posture. Adapting themes from classic Cold War deterrence theory, these strategists have expanded the field of battle in order to disrupt jihadist networks in ever more creative ways.

Eric Schmitt is one of the most experienced reporters in the country covering the Pentagon, national security issues, and covert operations. No stranger to controversy and reporting on difficult stories, he was sent by The New York Times to evaluate the material offered up by WikiLeaks and negotiate with their leader, Julian Assange.

Schmitt is a terrorism correspondent for The New York Times and has embedded with troops in Iraq, Somalia, and Pakistan. Schmitt has twice been a member of Times reporting teams that were awarded the Pulitzer Prize.

Thom Shanker, a Pentagon correspondent for the Times, routinely spends time embedded with troops in Iraq and Afghanistan. Shanker was formerly a foreign editor and correspondent for the Chicago Tribune, based in Moscow, Berlin, and Sarajevo.

Books will be available for purchase.

RSVP: juliehirano@berkeley.edu

Pamela Constable
Playing with Fire: Pakistan at War with Itself

When: Tuesday, September 20,  6:00 PM

Where:
North Gate Hall Library

A volatile nation at the heart of major cultural, political, and religious conflicts in the world today, Pakistan commands our attention. Yet more than six decades after the country’s founding as a Muslim democracy, it continues to struggle over its basic identity, alliances, and direction. In Playing with Fire, acclaimed journalist Pamela Constable peels back layers of contradiction and confusion to shed light on modern Pakistan.

Pamela Constable, a frequent visitor to the Berkeley campus, is a foreign correspondent and former deputy foreign editor at The Washington Post. Since 1998, she has reported extensively from Pakistan, Afghanistan, and India as well as Iraq. Before joining the Post in 1994, she was a foreign correspondent and foreign policy reporter for The Boston Globe, where she covered South and Central America for a decade, focusing on Chile and Haiti, as well as parts of Asia and the former Soviet Union. Constable is author of Fragments of Grace: My Search for Meaning in the Strife of South Asia and co-author of A Nation of Enemies: Chile Under Pinochet.

Books will be available for purchase.


"Disengaged: Elite Media in a Vernacular Nation"
A Conversation with J-School Senior Lecturer Bob Calo

When:  Tuesday, September 27,  5:00 PM

Where: North Gate Hall Library

Join Senior Lecturer Bob Calo in a conversation about the demographic, cultural and political roots of audience disengagement. He'll be talking about his recent article as a Shorenstein Center Goldsmith Fellow, at the Harvard Kennedy School of Government in the Spring 2011: "Disengaged: Elite Media in a Vernacular Nation".

Journalists tend to regard the "crisis in journalism" as something that happened to them, and not anything they did. It was the Internet that jumbled the informational sensitivities of their readers, corporate ownership that raised suspicions about our editorial motives, the audience itself that lacked the education or perspective to appreciate the work. Yet, 40 years of polling is clear about one thing: The decline in trust and the uneasiness of the audience with the profession and its product started well before technology began to shred the conventions of the media. If we fail to examine our part in the collapse of trust, no amount of digital re-imagining or niche marketing is going to restore our desired place in the public conversation.